About dotTV
dotTV™ is a consortium whose mission is to develop and promote specifications for the next-generation digital TV service. As viewers increasingly demand greater flexibility in when, where and how they access TV and other entertainment content, dotTV brings the interactivity of online media and social networking to the TV and set-top box while retaining the cost and bandwidth advantages of the traditional broadcast network infrastructure. Based on specifications targeted for 2008, dotTV-compliant services will offer benefits for both the viewing public and broadcast/media companies. Consumers can find, watch, save and share favorite video moments using their HDTV, PC or mobile device while broadcasters and other media companies are able to offer a new service that enables the monetization of content through contextually relevant advertising. Members of the consortium include broadcasters, technology providers and consumer electronics manufacturers:
dotTV in Korea
Korean Broadcast Service, the largest broadcaster in Korea, has completed a successful online pilot program based on the dotTV concept. Korea proves to have all the essential elements required for a dotTV service: high digital terrestrial coverage, high broadband penetration, and TVs and set-top boxes with integrated digital terrestrial tuners. Additionally, the Korean market is highly sophisticated and is a bellwether for other countries and regions.
Contact us to learn more about dotTV’s success in Korea or how dotTV can help deploy a similar pilot program in your country.