The dotTV Ecosystem
The dotTV platform meets the needs of the entertainment ecosystem:
For Consumers
As consumers demand availability of their entertainment from multiple devices, and as sharing becomes an essential part of a consumer's expectation, dotTV enables the next generation of consumer experience with video content.
For Advertisers
Targeted delivery of highly relevant ads based on video context and user information
For Broadcasters
Broadcasters find a dramatic increase in viewership and engagement since content is now discovered based on friend’s recommendations. An increase in viewership combined with contextually relevant advertising means incremental advertising revenue, new ad inventory, and CPM lift.
For Consumer Electronics Manufacturers
Consumer electronics manufacturers view dotTV functionality as a value-added feature that allows them to differentiate their products in the market